For Homeowners

Smarter Hot Water Starts Here

Enjoy endless hot water, lower energy costs, and a system designed to fit the way modern families live. Essency reimagines water heating with innovative technology that delivers comfort, efficiency, and long-term reliability.

  • Hard Water Protection

    Unlike traditional steel tanks, the Essency EXR features a durable double-wall polymer tank that won’t rust, corrode, or suffer from scale buildup. Built to withstand even the toughest water conditions, it delivers reliable performance and long-lasting peace of mind for decades.

  • High-Capacity Performance

    From busy mornings to family gatherings, the EXR is designed to keep up. With an industry-leading First Hour Rating and enough hot water for up to seven back-to-back showers, you’ll enjoy consistent comfort when demand is at its highest.

  • Seasonal & Second Homes

    Whether you’re away for a weekend or an entire season, Essency helps you save energy without sacrificing protection. Vacation Mode, freeze protection, and remote monitoring through the MyEssency app make it the perfect solution for vacation and second homes.

Solutions That Matter

What’s wrong with your current water heater?

Rust, corrosion, scale buildup, leaks, and inconsistent hot water are common problems with traditional tank water heaters. Most systems are designed with limited lifespans, leaving homeowners facing costly replacements every decade or so.

Essency takes a different approach. With a corrosion-resistant polymer tank, intelligent controls, exceptional hot water delivery, and a 30+ year lifespan, it’s designed to provide lasting comfort and peace of mind for the modern home.

Built for your life

Features

  • 30+ Year Lifespan

    Built with an innovative double-wall polymer tank that resists rust, corrosion, and scale buildup, the Essency EXR is designed to deliver reliable hot water for decades, not just years.

  • High-Capacity Performance

    From busy mornings to holiday gatherings, the EXR provides industry-leading hot water capacity with enough performance for up to seven back-to-back showers.

  • 20-Year Leak-Free Warranty

    Enjoy long-term peace of mind with a transferable 20-year leak-free tank warranty that protects your investment and adds value to your home.

  • Smart app control

    Monitor your water heater, receive alerts, and adjust settings from anywhere using the MyEssency app. Features like Vacation Mode, Boost Mode, and Water Saver Mode put complete control at your fingertips.

Peace of Mind Guarantee

20 years. No exceptions.

A water heater is one of the most important systems in your home, so it should be built to last. That’s why the Essency EXR is backed by an industry-leading 20-year leak-free tank warranty, giving homeowners decades of confidence and protection. The warranty is even transferable to a new owner if you sell your home.

Warranty & Support

We stand behind our products with industry-leading coverage and support.

  • 20-Year Warranty

    Industry-leading protection

    Our comprehensive warranty covers parts, labor, and performance. No exceptions, no fine print. We're confident in our product, and we want you to be too.

    • Full parts and labor coverage
    • Transferable to new homeowners
    • 24/7 emergency service
    • No deductibles or hidden fees
    View Warranty Details
  • Expert Support

    We're here to help

    Our dedicated support team is available around the clock to answer questions, troubleshoot issues, and ensure your complete satisfaction.

    • 24/7 phone and email support
    • Live chat assistance
    • Comprehensive online resources
    • Nationwide service network

Common Questions About Essency

FAQs

  • What is the EXR?

    It’s a ground-up, complete redesign of the water heater as you know it today. Not a tankless, not a heat pump, and definitely not your typical storage water heater!

  • What's so special about it?

    Mostly everything, but in a nutshell…

    • Made of polymers instead of steel, it’s not susceptible to rust & corrosion like a standard tank water heater.
    • Your typical tank water heaters are under constant pressure which puts stress on the tank causing expansion & contraction, leading to cracks and eventually a leak. Our storage tank is open to the atmosphere and not subject to internal pressure, which means no expansion & contraction, and thus a longer life.
    • In a standard water heater, for every 80 gallons of hot water used at your fixtures, 80 new gallons of cold water enter the water heater, bringing with it 80 new gallons of minerals, sediment, debris, etc…  Because of our unique primary/secondary heat exchange system, we don’t continuously bring in new water to the storage tank. Cleaner tank = longer life.
  • Is it right for me?

    It very well could be, but that all depends… what do you want in a water heater?

    • A lot of hot water? Check.
    • A remarkably simple installation with little to no required infrastructure upgrades? Check.
    • Unsurpassed durability with a 20-year warranty to match? Check.
  • Where can I buy?

    Essency water heaters are available across the U.S., through a network of highly trained and well-equipped professionals called Pro League Members. This Elite Plumbers Club can walk you through the process, answer your questions, and help you upgrade your hot water system whenever you’re ready.

    Find the Pro League Member nearest you!

  • What do plumbers Think about the EXR?

    The EXR delivers a whopping FHR (First Hour Rating) of 80 gallons! Weighing in at just 100 pounds and requiring virtually no infrastructure reconfiguration, it is a plumber’s dream to install with the Essency Pro App making every installation a snap. Homeowners love the MyEssency App which allows them remote control of their water heater’s advanced functions like Booster Power, Vacation Mode and Power Saver.

  • How does an Essency compare to tankless water heaters?

    Essency has numerous advantages over tankless water heaters. Because the EXR is electric—while tankless are mainly gas—it’s much easier to install. In terms of performance, Essency delivers hot water at flow rates comparable to best-in-class 230,000 BTU gas tankless models. That means it delivers enough hot water for 7 back-to-back showers. Although we are flow-activated like a tankless, you should not expect a completely endless supply of hot water. Think of the EXR as an 80-gallon water heater, upgradeable to a 100-gallon equivalent in “Heat + Mode”.

  • Is it a heat pump water heater?

    No. Unlike heat pump and hybrid water heaters, the EXR does not use a heat pump. Instead, it uses 2 heating elements to heat static “service” water in an internal tank, which acts as an energy source – similar to a battery. This energy is then transferred to your fresh domestic water using a stainless steel, flat plate heat exchanger. Not to be confused with a tankless water heater, we call it an “On-Demand Tank Water Heater” – the world’s first! “On Demand” because it is flow-activated like a tankless unit.

  • Am I going to get instant hot water?

    Although no water heaters provide truly instant hot water, near instant hot water can be accomplished with a recirculation system. Ask your Pro League Member today how this can be done with the EXR and your existing plumbing system.

  • Will I ever need to replace an anode rod?

    Nope. Never. Because the Essency tank is made of advanced polymers, there’s no risk of corrosion, so it doesn’t need an anode rod. (Unlike old-fashioned steel tanks). This also makes the EXR ideal for homes on well water or other municipal water supplies that suffer from rotten egg smells due to bacteria combined with certain magnesium anode rods.

  • Can I install an Essency EXR myself?

    The EXR is a professional product sold through professional wholesale plumbing distribution channels. If you are not a qualified plumber, we strongly recommend that you contact a licensed professional who has been trained to install the water heater in accordance with our instructions in the installation & operation manual.

Is Essency Right for You?